Ram’s latest offering, the 2024 Ram Rampage, has just been unveiled, and it’s making waves in the compact pickup segment. Although initially targeted for the South American market, there are strong indications that it might soon arrive in North America, setting the stage for competition with vehicles like the Ford Maverick and Hyundai Santa Cruz.
Designed with Precision:
The lineup boasts three distinct models, catering to diverse preferences. The Rebel model offers a rugged off-road aesthetic, akin to the iconic Ram 1500 Rebel, with its signature black and graphite finishes. On the other hand, the Laramie model exudes luxury with chrome and silver accents, reminiscent of North American limited editions. Adding a sporty flair is the RT model, featuring unique body color components and sleek black accents, reminiscent of Dodge’s RT legacy.
Unveiling the Exterior and Interior
The Ram design team leaves no stone unturned, ensuring attention to detail in every aspect. LED lighting accentuates the exterior, with dynamic turn signals and a striking rear design paying homage to the American flag. Inside, the Rampage offers premium comfort and luxury, with meticulously crafted seats inspired by premium furniture. The cabin features high-quality materials, ambient lighting, and a cutting-edge infotainment system, making every journey a delight.
Power and Performance
Under the hood, the Rampage impresses with its power and efficiency. With two engine options, including the familiar 2.0-liter turbo four-cylinder, delivering an impressive 272 horsepower and 295 foot-pounds of torque. The RT version accelerates from 0 to 60 in just 6.9 seconds, showcasing its performance prowess. Additionally, all models come with automatic 4×4 traction, ensuring optimal performance in any terrain.
| Feature | Engine Options |
|---|---|
| Engine | 2.0-liter turbocharged inline-four (268 hp) |
| 1.3-liter turbocharged inline-four (PHEV) | |
| Transmission | Nine-speed automatic |
| Performance | All-wheel drive standard |
| PHEV option with 288 hp | |
| Sport truck potential |
Safety and Technology:
The Rampage sets new standards in safety and technology, with a suite of driver-assist features, including adaptive cruise control, forward collision warning, and blind-spot monitoring. The Uconnect 5 multimedia system steals the spotlight with its massive 12.3-inch display, wireless connectivity, and intuitive interface, setting a benchmark in the compact pickup segment.
Preparing for Arrival
While pre-orders for the Rampage kick off in Brazil, enthusiasts in North America eagerly await its potential arrival. With its blend of style, performance, and innovation, the Rampage promises to shake up the compact pickup market and provide stiff competition to established players. Stay tuned for updates as Ram hints at a possible entry into the U.S. market, promising an exciting future for pickup enthusiasts everywhere.
2024 Ram Rampage Expected Pricing
The anticipated price range for the 2024 Ram Rampage is expected to start at approximately $34,000 and can climb up to $46,000, contingent upon the chosen trim and optional features. It’s projected to launch at a higher price point compared to the Ford Maverick, which starts at a remarkably affordable sub-$25,000. This suggests that the Rampage might offer a superior interior and more standard features.
